Insights

Technology and Wine: How 19 Crimes and Augmented Reality has Helped Revolutionize the Wine Label

06/02/2020 | Wine labeling and Marketing industry just got revolutionized when 19 Crimes used Augmented Reality to enhance branding of their wines.

Insights

How Instagram Can Help You Sell More Wine In Restaurants

05/02/2020 | Restaurants are installing brand-new lighting, hiring interior designers to create a more “Instagrammable” dining room.

Insights

Wine Trends To Watch Out For In 2020

28/01/2020 | Out with the old, in with the new - here are 5 wine trends to watch out for in 2020.

Insights

What You Need to Know About Voice Search

06/01/2020 | All about the voice search and its impact on wine buying experience and wine industry in general.

Insights

Getting Your Wine Into Major Restaurant Chains

03/01/2020 | Brian Philips, Director of Wine Strategy at Darden, is in charge of wine programs at eight different national chains. He tells us how it works.

Insights

5 Effective Programmes To Offer Your Distributor

26/12/2019 | Distributor programmes are important in the wine industry. Here are 5 programmes to offer your distributor

Insights

How To Call On National Retail Chain Accounts

13/12/2019 | What wineries, distributors and importers need to do when making a off-premise chain call and how to call on Costco Wholesalers, Whole Foods Markets, Total Wines & More.

Insights

What Sommeliers Look For While Buying Wines

12/12/2019 | Target the final funnel in the supply chain, the one who is responsible for the wine lists

Insights

Impact Of Winning A Medal For Your Wine Brand

06/12/2019 | Check out the positive sales & marketing impact that winning a medal at an international wine competition like Sommeliers Choice Awards can have for your wine brand

Insights

Time for an Annual Review Meeting With Your Distributor

06/12/2019 | 11 points that you need to cover in your annual review meeting with your wine, beer, spirits and beverage distributor.